Doing some advertising for the local butcher in Ruddington.

As a writer I also like to promote local food businesses and my offer images for Ruddington Butchers, run by Shane Ginty, seem to have significantly helped improve his business. Here are a few examples I would like to share with you today. The offers appear on Ruddington Butchers Facebook Page.

I am looking to extend my promotional adverts to other local businesses. My fees are very flexible and reasonable. My contact email is phillming@aol.com.

Phil Lowe.

The Making of Love Every Mouthful video and my contribution.

Well, I guess this is my readers first glimpse of seeing me in action during the 'Making of the Love Every Mouthful video' for Tesco and to hear about Tesco's tremendously inspiring notions about the food they supply and how it is enjoyed by the customers and vicariously promoted and embellished upon by the passionate staff UK wide. As I said in the previous 'enormously popular and over a thousand hits in two days' - blogpost; the day filming the advert was a fantastic experience. Sorry if that last statement sounded like blowing one's own trumpet overly loudly but I do check out the blogposts in terms of the stats and predictably perhaps, this one has exceeded well beyond my expectations. In the filming of my part of this video I actually spoke for a lot longer than the clips shown on the edited version above, but - in a nutshell- they have encapsulated my ramblings and made something coherent from it. Not that I talk a lot. Gosh no.

My belief is that there will be three or four Love Every Mouthful adverts and I will feature in one of them that concentrates on meat. In the last couple of days myself and three other folk involved in the advert from Tesco have appeared on the OurTesco website.

Personally, I am going to be profiled and featured in a Tesco in house magazine called The One and there is the potential for other promotions online and on video for the Love Every Mouthful campaign.

At work I am part of a poster for employees promoting the Love Every Mouthful campaign. I think this has come just at the right time because I genuinely do love sharing food ideas and passions with friends and customers and delight in the fact that they ask me for advice whether it be something I have practiced, have trained in over the years or just read with interest about and retained. I seem to constantly have my head in a book about food or watching  a telly programme live or on bbciplayer. Love it all! As my hero Raymond Blanc is very fond of saying - "Ooh la la! Food! Glorious food! So intense! Hmmm the flavours! The herbs and spices! The taste!"

Well, thank you for watching this short video and taking an interest in my foodie adventures. I'm off to Wales next week to do a Gold meat training course with Tesco - from the field to the table, apparently. So I will be getting down and dirty with the steers and heifers in mid Wales for a while. If the police come knocking Daisy the cow was the one that trampled me first! The rest just followed orders. Daisy will be the one with the mad look in her eyes and denial in her heart. I will be the one with the hoof print on my head!

A silly story based on tv food ads of the 1960s and '70s

"For hands that wash dishes are as soft as your face...."

Once upon an advert the Cadbury’s Milk Tray Man drank far too much Double Diamond. He had a drunkenly misguided belief that it would somehow ‘work wonders, work wonders, work wonders'. Sometimes he would ‘drink one today’ rather a lot and started to behave like a Brooke Bond Tea monkey except he wasn’t quite as Nimble as them, or as sober. Occasionally he used to mix his Martini, Cinzano Bianco and All Spice. Never a good thing. He called it his 'Fairy Liquid' and under its intoxicating influence he was convinced that he had a mate called Hans, who washed dishes for a living, using the aforesaid Mild Green Fairy Liquid.

Perhaps he should have kept to drinking Coco-Cola and done something more beneficial for mankind like ‘teaching the world to sing’. If he had put his mind to it he could also have got a million housewives every day to pick up a proverbial tin of beans a day and enthusiastically say “Beanz Meanz Heinz”. It would have been good fun and great for the right arm muscles but add nothing to their incredibly dire spelling abilities, I guezz.

Back when he was a wee cloth capped boy and forever pushing his ton weight Hovis bike wearily up the hill, he dreamt of the blissful day when he would ‘go to work on an egg’ instead. He was a strange child and often fantasised he was someone bearded and uncommonly jolly called Captain Birdseye and that his idealised mum was an Oxo cubes gravy fanatic called Katy. In some circles mum Katy was also renowned for consistently forgetting the Fruit Gums on each shopping trip. Even though these crazy thoughts would snap, crackle and pop straight into his head at any hour he would forgive his mum any such misdemeanour. He always supportedly said, "She meanz well".

"Don't forget the fruit gums mum!"

Whiskers and Pal the family cat and dog and Tony the Tiger often caught sight of him trying to secretly communicate with imaginary yet manic Smash Martians and regularly found him in his room chanting ‘A Mars a day helps you work rest and play’.  

Cadbury’s Milk Tray Man, as a lad, always knew that, somewhere, out there, possibly in the Milky Way lived the Milky Bar Kid too. He was tough and strong and couldn’t go wrong but frankly, he was really crap at peeling potatoes with his little metal knife! "Hahahahahahaha!"

"... and they peel them with their little metal knives!!!"

After Eight, the Cadburys’ Milk Tray Man could often be seen getting into a Taxi for a Marathon journey to see an Aztec mate of his. He was called Buttons and gave them both Treets. What Cadbury’s Milk Tray Man really craved  though was 5Boys, a Tiffin and a bit of Turkish Delight but then he could be a bit of a Fruit and Nut case. I suppose it takes Allsorts.